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Marketing 101
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Marketing 101
Why take the time to learn this? Because marketing helps you create the perception that your product/service is essential to consumers which will perpetuate the success of your business.
Roger Mendez
Professor and e-Learning content curator
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Introduction
An amalgam of resources to quickly learn what the big deal about marketing for your business is.
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Modules
Branding
Because a brand is so much more than a pretty logo
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Customer Relationship & Analytics
It is five times more costly to acquire a new customer than to sell more to existing customers
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Marketing & Growth Hacking
The ultimate goal of marketing is to make selling non-essential
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